Commercial Laundry Solutions Since 1894

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About the Dexter Laundry Logo and Brand
To help maintain the integrity of the Dexter Logos and the Dexter Brand, there are now new guidelines on how to use these Logos. These guidelines are designed to help ensure that customers easily identify the Dexter logos, and to ensure maximum readability.
 
The Dexter “horsehead” has represented the Dexter laundry brand for decades. It is recognized throughout the industry and should always be used properly to maintain its integrity. It should always Dexter blue PMS 282c whenever possible.
The “Dexter” portion of the logo also has been used to represent Dexter for quite some time. It should be shown in PMS 282c Dexter blue where possible.
A new addition to Dexter’s traditional logo,“Laundry” has been added to the Dexter logo typeto help distinguish our product offering. From thispoint forward, this should be used with the rest ofthe logo in its entirety. Laundry should always beshown in PMS 429c.
 

This logo is to now be used for all Dexter Laundry materials including advertisements, brochures and distributor communications.

Approved logo colors are PMS 282c (Dexter Blue), Black, and PMS 429c Apache Gray with a white or PMS 282c background.
 
PMS 282c 100% Black
PMS 429c 100% White
 
Proper Color Usage
When Used on White Background		   Proper Color Usage
When Used on Blue or Black Background		   Proper B&W Usage
When Used on White Background