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 The Easy Card system was designed with several tools to promote
your business and reward your loyal customers for their patronage.
By using one or a combination of these tools, you can help to
dictate customers’ patterns in your store. Some of the capabilities
are:
99 different levels of customer discounts-
Specific discount percentages can be set up for any number
of accounts either as a promotion or as a way to manage your
industrial accounts.
Ex: You give the local Good Will Store a 15% discount card to use
on all laundry done at your facility. Each time they bring in items,
the discount comes off automatically, and at the end of the year
you can print a report to give to your accountant for charitable
giving. Ex.2 Senior Citizens 10% discount.
Customer usage bonuses:
These bonuses can be set up several ways. Essentially, the customer gets bonus money back on their account after a certain
amount is spent at the machines, or inserted into the cabinet. The availability of the bonus is also designated by machine type. This means that the owner can choose which types of machines will be included in the bonus.
Time of day discounts:
These are discounts to the equipment prices which can be inmplemented on particular days or times of day when your store is
not as busy. Using these features helps you to encourage your customers to come into the laundry during slower periods. This
helps even out the traffic flow through your store during peak demand times.
Promotional cards:
These are a range of cards which are created in the system for the sole purpose of being distributed to potential customers
either by hand or by mass mailing. These cards can be set up with a specific balance or bonus amount so that the new customer
already has a valid account when they arrive at the store. These cards can also tie into the 99 different levels of customer
discounts.
Off peak discount :
To encourage customers to come into your store during the off peak days or time of day. (Example – Value Days :Tuesday
through Thursday receive a 10 percent discount on your laundry) This is set up under the rate tables for each machine type.
There is an hourly chart listed for each day of the week. Simply type in what you want the discount from the standard price to
be and enter the letter “D” in place of the “S” during all of the hourly time blocks that you wish to have included in the discount
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